Sailun Tire
Sailun Tire

Sailun Terramax RT

  • Goal Create Engaging Video Content for the Terramax RT Launch
  • Branded Content Solution A dynamic event overview video and an informative AutoGuide.com review

Sailun brought us out to their big event in Las Vegas to unveil and test out their Rugged Terrain Terramax tire, and create video content to support the launch. We filmed B-Roll footage and interviews over the course of 3 days, cutting an event overview video and a “First Ride” review video for AutoGuide.com.

The event was a great showcase of what the tire can do, bringing journalists out onto the Red Rock trails in modified Jeep Wranglers to navigate boulders, jagged rocks, steep terrain, and lots more. The journalists that we interviewed were suitably impressed and lauded the tires for their capability, winter rating, and overall low noise on regular roads.

Promo for Sailun Tires (Internal)

Terramax R/T Review for AutoGuide (External)